Automate Your Shopify Store
Learn about the best ways to automate your e-commerce business and manage your inventory across multiple Shopify stores.
Multiple storesHow to Sync Inventory Across Multiple Shopify StoresIf you own a store on Shopify, you've probably realized that managing inventory can be a real pain by now. But with a little coordination, effort, and a touch of help from an inventory syncing app, you can easily keep all of your inventory in sync across multiple stores. Difficulties of Managing Multiple Shopify Stores Shopify makes it easy to start and manage an online store. However, when you have multiple stores, Shopify inventory management can quickly become a thorn in a store owner's side. One of the main challenges is to sync inventory between two Shopify stores. If the inventory is not synced correctly, it can lead to stockouts and lost sales. Another challenge is managing orders and shipping logistics between two inventories. It can be difficult to keep track of which orders need to be shipped to which store and ensure that all products are available in all stores. When you're running multiple Shopify stores, it's important to stay organized and efficient with your inventory management. This means keeping track of what's in stock, what needs to be ordered, and when items are scheduled to arrive. Here are a few tips for managing your inventory across multiple stores: Use separate inventories for each store This will help you stay organized and easily track which items are in stock and which need to be ordered.Have a plan for ordering inventory Know what items you need to order and when they're scheduled to arrive. This will help avoid overlap or shortages in stock.Record your inventory movement Use a spreadsheet or inventory management app to keep track of your inventory levels and orders. This will make it easier to keep track of everything and make sure that all stores are adequately stocked. Why Should You Sync Your Inventories? There are several key advantages of syncing Shopify inventories. These include: Saving time: Automate your inventory syncing and gain more time to focus on your business.Saving money: Avoid wasting money on unnecessary inventory purchases.Reducing errors: Prevent manual data entry and reduce the risk of making errors.More reliability: Data is backed up, secured, and more reliable than ever. Syncing Inventory Across Multiple Shopify Apps If you're like most Shopify store owners, you probably use more than one Shopify app to manage your inventory. But what if you could sync your inventory between all of your apps? It's now possible with the new Multi-Store Sync Power app for Shopify. Multi-Store Sync Power connects to all of your Shopify apps and syncs your inventory in real time. This means that any changes to your inventory, including adding or removing products, are automatically updated in all of your other apps. Some notable features of the app include: Automated inventory updating Sync Power always provides a seamless process to sync the quantities of your inventory. It automatically adjusts inventory in your stores whenever a new order, refund, cancellation, or restock is initiated. Sync Power automatically ensures your inventory amounts are the same in every location.Synchronized fields across multiple properties Synchronizing your purchases allows you to upgrade the objects in all of your stores in the event that there is a change in the main product. You can select which fields to update and which fields you don't need to synchronize.Automated product creation While product updates are important, automatically adding new products is even better. Sync Power can be used to automatically compile new products for all stores that own your main store. Just make sure this option is enabled, and your new products will be created in all your other stores, along with the correct fields and synchronization. Learn more about how Multi-Store Sync Power can help you manage inventory from any store while having the changes reflected in all of the stores instantly:
Product organization3 Best Inventory Management Systems for Your Shopify Store—A 2023 ReviewOnce your Shopify store starts scaling up, you'll need to start using an inventory management system (IMS). While management concepts such as FIFO inventory management are often discussed when considering inventory management, you'll need the right software system to carry out the functions first. An inventory management system is a program designed to streamline inventory functions such as tracking, stocking, and fulfillment. Handling everything from the supplier to the customer, inventory management systems help keep things running smoothly with minimal manual input. Using these in tandem with inventory management apps will help you avoid stockouts and fulfill orders quickly. It's best to make the transition from manual systems to an IMS before you're overloaded. Key Features to Look for in an Inventory Management System Multi-store and omnichannel support: If you have multiple Shopify stores and physical locations, you'll need an IMS that can bring them together into a unified system.Metrics and forecasting: A good IMS goes beyond tracking stock by analyzing historical data, forecasting demand, and acting accordingly. IMS metrics are a rich source of data on which to build models and plan strategies.Integrations: Beyond the obvious Shopify integration, an IMS should support point-of-sale (POS) systems if you have physical locations as well as integrate with your logistics systems.Complete automation: A good IMS will be able to automate inventory management in various ways, not just record simple metrics and numbers. Functions such as managing out-of-stock items, managing pre-orders, and ordering from suppliers when stock gets low will make the store manager's life a lot easier. Our Top 3 Picks for the Best Inventory Management Systems in 2023 Here are our best IMS picks for your Shopify store. While this isn't an exhaustive list, it's a good place to start and figure out what you're looking for. 1. Multi‑Store Sync Power Synchronize inventory levels and update product data across multiple locationsFull multi-location support for maximum flexibilityFree plan available Multi-Store Sync Power is the ideal software if you're managing multiple stores because it links all of your inventory data, thereby removing any manual processes. Whenever a new product is created or updated or your inventory levels change, it automatically reflects across all your stores. ProsAutomation saves time and eliminates mistakesDetailed history reporting featuresEfficient customer serviceConsMay require customer service support to set up » Make the most of the best practices for managing multiple Shopify stores 2. Out‑of‑Stock Police Automatically manage out-of-stock items in real-timeAvoid losing organic traffic by strategically hiding out-of-stock productsFree plan available Out-of-Stock Police helps you manage your inventory by automatically removing or hiding sold-out items in your collections while still keeping them visible to search engines to improve SEO. The app will notify you when stock levels are low or have run out, giving you more control over re-ordering and timelines. ProsCustomizable to your inventory cycleRe-stock more efficientlyIncrease targeted organic trafficEfficient customer serviceConsOut-of-stock reports may require refinement » Boost your Shopify store with tips for managing your out-of-stock products 3. Bestsellers reSort Automatically sort and organize products in your collectionsCustomize collection sorting rules based on product typesFree plan available Bestsellers reSort is a unique product sorting tool that provides additional analytical functions. The app allows you to set custom sorting rules while taking into account product features, gross profit, inventory levels, discounts, and more. It will also analyze your sales according to the timeline you've set. These functions can increase your sales by optimally organizing your items for your customers. ProsCustomizable to your store's needs—including multiple locationsIncrease sales and ROI by matching customer buying behaviorEfficient customer serviceConsMay require customer support to set up » Customize your sorting rules by changing Shopify's default "Sort by" option Make the Right Choice for Your Shopify Store When deciding which IMS is best for you, remember to check which one works the best for your specific needs, not just the one with the best reviews or the cheapest price. All three of our picks scale well, but it's best to take advantage of the free trials first to make sure you're getting the right solution to manage your Shopify inventory better.
Out-of-stockShopify Store's Growth: Why Back-in-Stock Emails Are ImportantKeeping your customers updated about product availability is an integral part of your store's growth because it helps foster customer loyalty and increase sales. Sending Shopify email alerts for when products are back in stock is a good strategy to cover this aspect of your store management. Below, we'll look into some specific reasons why back-in-stock emails are critical to the growth of your Shopify business, complete with some concrete examples you can try in your store too. » Want to try back-in-stock alerts? Here's how to notify your customers 5 Benefits of Shopify Back-in-Stock Email Notifications Back-in-stock email notifications are essential to the expansion of your Shopify store because they help reduce the number of customers you can potentially lose due to product unavailability. When your customers receive back-in-stock emails, they're more likely to return to your store and make their purchases. This will result in various benefits for your Shopify store, including the following: 1. Increasing Sales Back-in-stock emails support sales growth in different ways. Apart from reminding your customers to come back and purchase the product once it's available again, these emails also foster a sense of urgency and scarcity that inspires your customers to act quickly. Back-in-stock alerts can also help you identify the products that are high in demand so you can restock accordingly and increase sales. Example:Sending out back-in-stock emails to my customers proved fruitful for my own Shopify store. After notifying my customers about the availability of a well-liked product that was previously out of stock, I noticed an instant spike in sales as the result. This demonstrated strong demand for the product, and I was able to use this information to streamline my out-of-stock management and raise my store's overall efficiency. 2. Improving Customer Experience By informing your customers about product availability, back-in-stock emails enhance the shopping experience at your store. Clients are more likely to feel valued and appreciated if they know you're making every effort to make a product available to them, so this practice can strengthen your relationship with clients and foster trust. Example:Through client feedback, I was able to confirm that back-in-stock emails improved the customer experience at my store. After receiving a back-in-stock email, one of my customers reached out to express their appreciation for the quick update, sharing how happy they were with the notification. This interaction not only led to a sale but also to a devoted consumer who will probably shop at my store again in the future. 3. Boosting Customer Retention Shopify email alerts for when a product is back in stock also help foster customer loyalty, prolonging your Shopify store's customer retention rate. By notifying customers about product availability, you demonstrate you continually value their business and are committed to meeting their needs. This helps reinforce the customer's decision to shop at your store. Example:By checking customer comments, I found out that one regular customer was delighted with their back-in-stock notification because it allowed them to shop again at my store as they had previously done. This experience not only resulted in a sale but also a loyal customer who will likely keep purchasing my store's products. 4. Attracting New Customers Back-in-stock emails can help bring in new clients by enhancing your brand's reputation and dependability. Prospective clients are more likely to trust your store and consider making a purchase when they see you're actively refilling popular items, so this approach can enhance sales leads and customer acquisition. What's more, this will give a favorable first impression of your store just as much as an appealing visual design. Example:Reviewing sales data after sending out back-in-stock emails for a popular product helped me notice a surge of new customers purchasing that product. This meant not only that my store got new sales but also potential long-term customers. 5. Growing Your Email List Finally, back-in-stock emails can help you expand your email database and gather additional client information to improve your store's future performance. When signing up for a back-in-stock notification, clients provide you with their email addresses, which you can leverage for upcoming marketing campaigns. This will also help you identify the products with high customer demand and use that information to better manage your inventory. Example:After sending back-in-stock emails, I was able to determine exactly which product was most well-liked and focus my efforts on managing it. In addition to a rise in revenue, this strategy brought me new email sign-ups from customers who were drawn to the product, growing my email list for future marketing campaigns. » Here's how to craft and automatically send out-of-stock emails Streamline Your Stock Management With Egnition Manage out-of-stock products with ease Free plan Yes Free trial Yes (7 days) Plans 5 paid packages Customer service Excellent By informing your customers that a previously out-of-stock product is now available, back-in-stock emails can strengthen your store's growth strategy by boosting customer satisfaction, growing your email list, increasing sales, and improving customer retention. To enhance your store's back-in-stock notification strategy, it's critical to streamline your stock management procedure first, which you can do with Egnition's Out-of-Stock Police. This app will help automate your stock management and provide real-time data insights for better decision-making, ensuring your inventory is constantly updated and your store is on the right growth track.
InventoryInventory Turnover: Definition, Formula & Impact on Profitability (With Examples)Does inventory turnover sometimes feel like a mystery to you? Certain products take forever to sell (even after you've discounted them many times), while others just fly off your shelves (figuratively speaking). Firstly, you must understand that inventory turnover is a balancing act between your sales and stock. Think of a scale: if you increase your sales but don't keep enough stock on hand to fill your orders then you can lose those sales. But if you have few sales, then your stock levels can remain high and cost you money instead of making it. Secondly, inventory turnover is a key performance indicator that helps you understand how well you're running your store and if your profitability is healthy. Keeping these two points in mind, let's try to demystify inventory turnover more. » Compare the best inventory management systems for your Shopify store Inventory Turnover Defined Inventory turnover is the ratio of cost of goods sold (COGS) to the average inventory value over a period of time. This ratio helps you measure how quickly your products are selling and how efficiently you're managing your inventory. High inventory turnover rate indicates that you're selling your products quickly and efficiently. Low inventory turnover rate suggests that there's an issue with either pricing or product availability. As we've already discussed, this is a balancing act and you need to find that sweet spot between high and low to ensure your long-term profitability. If your rate is too high, you may not have enough stock available to meet customer demand. If it's too low, you may be carrying too much stock and tying up valuable capital in unsold items. » Follow these tips to manage your Shopify inventory better Formula for Calculating Inventory Turnover Inventory Turnover = Cost of Goods Sold (COGS) / Average Value of Inventory You can compare your inventory turnover number to industry standards or previous years' results to get an idea of how well your business is performing. Now, let's break the formula down. Cost of Goods Sold (COGS) COGS represents the total amount it cost your business to purchase, manufacture, and deliver all the goods you've sold during a specific period. Average Value of Inventory You can calculate average inventory by adding your beginning and ending stock levels over a specific period together and dividing them by two. Example of Inventory Turnover Let's put the formula into practice: Let's say your business has $50,000 worth of cost of goods sold over the past year and an average inventory of $20,000 over the same period. To calculate your inventory turnover rate: COGS / Average Value of Inventory$50,000 / $20,000 = 2.5 In this case, your inventory turnover rate is 2.5—meaning it takes your business two and a half times to turn over its entire inventory during the given period. The Key to Profitability is Lowering Your COGS COGS has a direct impact on your profitability because it determines your gross profit. Gross Profit = Revenue — COGS Gross profit shows you if you're at least selling your products at a good enough price to make a profit. So: are you getting more out than you're putting in? By lowering your COGS, your gross profit can increase and you can get a better balance between your inventory and sales. Strategies to Lower COGS There are a number of strategies you can use to lower your COGS, including: Negotiating discounts from suppliersBulk buying when possibleImplementing just-in-time inventory management techniquesUtilizing barcode scanning systems to accurately and efficiently track your stock levelsUtilizing software to track purchasing trends and identifying potential savings opportunitiesAutomating ordering processes where possible » Can decoupling inventory help your online business? Don't Toss and Turn Over Inventory Turnover Anymore It's difficult to determine what a good inventory turnover is, because it depends on your industry and if you manufacture your products yourself or buy products to resell. By keeping an eye on your inventory turnover ratio and profitability, you can make informed decisions about your business's stock levels and overall purchasing strategy. With a bit of strategic planning and diligence, you can ensure that you are making the most of your inventory and achieving a profitable balance in the long run. » Explore Egnition's Shopify apps to simplify inventory management
InventoryBulk Inventory Management: Weighing the Pros & ConsIt's important for any e-commerce business to have an efficient inventory management system in place, but especially when you manage bulk inventory. Bulk inventory management (BIM) has 3 steps: ordering your stock in big quantities, storing the stock while it sells, and re-ordering new stock as you sell out. Below, I examine the advantages of BIM while also weighing its potential risks. By understanding both sides, you can make an informed decision about whether BIM will help you manage your Shopify inventory better. 4 Advantages of BIM With BIM, you can manage and track inventory levels, order fulfillment, and product availability. This makes keeping an eye on your products, orders, and customers easy. Let's discuss the advantages of BIM in more detail. 1. Access to Bulk Discounts & Wholesale Pricing By ordering large quantities of stock, you can negotiate with your supplier for a better price. In turn, you can use this extra margin to adjust your own selling prices or run specific promotions that will help your store stay competitive in the ever-changing online market. 2. Reduces Risk of Product Shortages Perhaps the most obvious advantage of bulk inventory is that your risk of running out of these products decreases. It also means that you're less likely to lose customers and sales to competitors because your products are available. 3. Accelerates Order Fulfillment Building on the previous point: if stock is readily available then it's easy and quick to fulfill customer orders. Think of the great impression your store and brand make if you can deliver a full order on a tight deadline. Customers don't have to wait for backorders or search for another store that can supply them sooner. 4. Enables Swift Replenishment Depending on how quickly your bulk products sell, it's easy to monitor the stock levels and place another bulk order for these products as your stock levels dwindle. You also don't have to re-order that often compared to single products that you keep in minimal quantities. » Here's how an automated inventory system can help you 5 Disadvantages of BIM Despite its above-mentioned benefits, BIM also has drawbacks—particularly when it comes to cash flow and warehousing. Follow along as I delve into this more. 1. No Margin for Error in Sales Forecasts Without a margin for error, you can't plan ahead if sales don't meet expectations. This can lead to overstocking or understocking, causing your business significant financial losses in the long run. » Opening inventory: Determine how much inventory you should start your Shopify store with 2. Warehousing & Storage Solutions Become Costly Warehousing and storage solutions can become costly. Firstly, you'll simply pay more for the space necessary to store your bulk inventory as opposed to the space for a few items because you only order stock as you receive customer orders. Secondly, if your sales forecasts are incorrect, you must still pay to store your products regardless of if they're selling or not. 3. Higher Risk of Inventory Becoming Obsolete Another potential risk is that inventory may become obsolete if you don't sell it in a timely manner. This may happen if you don't effectively monitor and adjust your inventory levels or you don't properly plan your inventory forecasting, particularly when it comes to products that are seasonal or a temporary trend. » Learn how to clear deadstock inventory 4. Minimizes Available Cash Flow BIM can affect your available cash flow greatly. Again, if your sales forecasts are incorrect, you may end up with an overstock of certain products. This means that your cash is tied up in excess inventory that's costing you money because you still need to pay your supplier, storage, insurance, etc. 5. Typically Results in Higher Insurance Premiums Your inventory is always valuable, but even more so when you work in bulk. Consequently, your insurance premiums can be higher because as your inventory levels increase, so does your risk. You need to properly insure your inventory against damage, theft, etc. » Find the best inventory management system for your Shopify store The Verdict I recommend bulk inventory management as a strategy for well-established companies. Whenever you work with large quantities, you must be able to capitalize on economies-of-scale, otherwise the venture isn't worth it. If you're a start-up or a young company, your risks are far greater at the moment than the advantages you would gain from this strategy. The costs of warehousing and insurance alone might make it unfeasible. But whether or not you opt for bulk inventory management for your store, having a better grasp on your out-of-stock items can't hurt. For my own store, using the Out-of-Stock Police app by Egnition greatly improved my inventory management strategy.
InventoryMy 6 Expert Tips for Managing Pipeline Inventory to Meet Customer DemandInventory management is an essential aspect of any business. What you might not realize is that inventory isn't limited to managing only the stock currently present in your warehouse—it also extends to pipeline inventory. Pipeline inventory refers to stocks that are in transit between locations and has not been purchased by a consumer. Remember, regardless of the lead time and demand rate, once the payment is made to a supplier, the product becomes your inventory. 1. Keep Track of Each Step of the Process I usually start by tracking where my pipeline inventory is in the supply chain, and I make sure I know how much time the manufacturing and transiting stages will take. This includes considering what aspects of my surroundings can lead to disruptions such as crises, accidents, disasters, or pandemics. Accuracy is vital so I like to create a single source of truth across multiple suppliers and freight forwarders. I use a host of different tools, including spreadsheets and real-time scanning technologies via barcodes, stock-keeping units, and smart devices. 2. Ensure Accurate Demand Forecasting Demand forecasting means I need to know how much a product will be in demand in the future so that I can align my stock according to that demand. Like with the previous step, accuracy is key because I don't want to be overstocked or understocked. I find that going through all the seller reports I get from my e-commerce platform helps with this. There are a number of factors that can influence customer demand for a product or service. Some of them are: Pricing: High prices tend to decrease demand whereas low prices lead to high demand.Quality: Customers are more likely to demand a product or service that is highly qualified.Features: Customers tend to demand a product with certain features such as ease of use, durability, and so on.Competition: Lack of competition can lead to high demand.Brand reputation: Consumers are more likely to buy from a brand they trust and perceive as reliable. » Haven't done inventory forecasting before? Here's how 3. Consider Placing Safety Stock Safety stock is an essential aspect of a business. It means that I set a certain amount of stock aside so that I can keep on meeting customer demand if any mishappening should occur at any point in the supply chain. So, safety stock serves as backup inventory and is invulnerable to the risk of losing customers and production slow-downs which can happen because of transit or manufacturing issues. 4. Implement Third-Party Integrations Integrating third-party apps with my pipeline inventory management system helps to enhance the functionality and capabilities of my system. Useful apps like Katana (manufacturing) and Ordoro (inventory management) can help a pipeline inventory management system access and utilize additional data, automate certain processes, and improve the overall efficiency and effectiveness of managing pipeline inventory. 5. Establish a Real-Time Inventory Management System Establishing a real-time inventory management system with the help of software like Cogsy, Zoho, NetSuite, or Fishbowl allows me to improve real-time visibility and control over inventory levels so I can optimize my operations and make better, more informed decisions. 6. Automate Your Inventory Management Process Finally, my last tip is to automate inventory management processes where you can. Stop performing tasks manually like drawing up stock reports. The right software will automatically provide these, thereby streamlining your reordering process. In some cases, you'll even be able to auto-replenish your stock and keep a certain amount of inventory on hand at all times. Automated processes can also help you forecast sales and lead times. This means that pipeline stock can be adjusted on the fly, automatically ensuring you can meet all of your customers' future orders. » Explore these best inventory management systems The Verdict Almost all e-commerce retailers must deal with pipeline inventory and just overall inventory issues in the supply chain. I suggest starting by identifying and qualifying pipeline inventory before you move on to balance your cash flow and supply. You don't want to undersell or sit without stock. By effectively managing your pipeline inventory, you'll be more than capable of dealing with changing customer demand—and thereby monitor the impact this has on your profitability.
All-in-one image master7 Easy-To-Follow Steps to Optimize Your Shopify Product ImagesImages are essential to an online store but when they aren't correctly optimized, they can negatively impact your Shopify store by slowing down your website speed. The world is a visual place, and without high-quality product images that don't affect your site speed, you will find it nearly impossible to make sales, regardless of whether your customer is viewing your store via mobile or desktop. To optimize your product images on Shopify, you will need to go through a multi-step process involving various elements and changes. 1. Prioritize Product Photography Unique content is easier to create and is favored by search engines such as Google, so it's important to take as many high-quality product images as possible. When taking pictures of your products, consider your camera angle, background, and lighting. Finally, consider the dimensions of the image. Images with larger dimensions take longer to load and slow down your site. Visitors will be viewing your store on different-sized screens, so ensure that your product images are responsive. 2. Use the Correct File Type The file type of your images will have an impact on your store's performance and appearance. By using the correct image file type, you can: Ensure your images hold all their intended color and detailEnsure your images aren't stretched or pixilatedReduce webpage load speed Two of the most commonly used image file formats are JPEG and PNG. JPEG: This is easily the most used image format as it has the smallest file size and best picture quality. JPEGS also hold their quality and detail better when compressed. PNG: PNGs can also be used for store images, although their file size is larger and they lose quality when compressed. PNGs are great for transparent backgrounds or small images with high detail. 3. Name Images Appropriately Every image that you take with your camera will have a default name provided for it. Although it's possible to upload the image as is, to boost your SEO, you'll want to give your image file an appropriate name. Your image name should be keyword rich and descriptive. Take the following product as an example: Your camera may produce a default generic name such as "DCMIMAGE10.jpg", however, this is far from ideal. Instead, consider renaming the file to something SEO friendly and descriptive such as "2022-Crocodile-Leather-Men-Shoe.jpeg". 4. Resize & Compress Images As Google uses page load speed as a ranking factor—and most visitors won't wait more than a few seconds for a page to load—it's essential to keep your images as small as possible. Shopify automatically compresses images, but it's good practice to compress them beforehand. There are two ways you can do this: Manual Compression: It's possible to reduce the image data using image editing software such as Photoshop. However, this takes both time and know-how. Automatic Compression: There's an abundance of image compression software on the web that can be used for free. It's best to use an app that has been developed for Shopify to ensure the best results. » Not sure how to resize an image? Easily resize an image for your Shopify store 5. Write Descriptive Alt Attributes Alt attributes are used to describe an image when it hasn't loaded, or if the page is being visited by the visually impaired. Google also uses alt attributes to understand what an image is about. Alt Title Also known as the title text, an image's alt title is the text that a user sees after hovering over the image. This is mainly used to describe something that's unclear in an image. Alt Text Alt text is used to describe an image to those who can't see it and to search engines. Your image alt text should therefore be descriptive, yet brief (approximately 125 characters), include keywords, but not be keyword stuffed. » How do you add alt text to images? Follow these steps 6. Create Image Sitemaps Web crawlers can’t crawl images that aren't called out in the source code. This means without image sitemaps, search engines won't discover your pictures. To add a sitemap, simply insert the following into your robots.txt file: http://example.com/sitemap_location.xml Alternatively, submit it to the Google Search Console. 7. Test Your Images It's important to find a balance between the elements on a webpage. Optimizing extensively for page speed could hurt conversions. Alternatively, creating a page with only visual appeal could leave you lost in the search results. Consider what your goals are, and continue to test for improvements in the following: SERP resultsConversionsPage load speed Ready to Optimize? It's an extensive process to optimize Shopify store images and can be extremely time-consuming. Using an app to streamline the process is the suggested route. There are various Shopify apps that address each step, but an app such as the All-In-One-Image Master from Egnition will cover almost all of the above steps—from compressing and optimizing, editing, removing backgrounds, resizing, and creating automatic alt texts to approving previews. Save yourself time and effort with this all-in-one solution. All-In-One-Image Master
Product organizationEdit Your Shopify Product Tags Quickly With These 5 StepsProduct tags are an important part of inventory control because they help you to manage and organize your products and orders like a real pro. These tags are not only intended for your customers—but they also make it easier for you to categorize and search for products within your e-commerce store, especially if product numbers increase. Shopify Product Tags Product tags are labels you can use to categorize a range of items like products, orders, customer data, blog posts, returns, and transfers. By using selected tags, you can easily search and add filters on your drop-down menus, e.g., you can group all the products you source from the same distributor for your e-commerce store together. Benefits There are many benefits of using product tags. Besides streamlining the purchasing process for both you (as the seller) and your buyers, product tags: Make it easier for sellers to create automated collections and, as a result, stay organized.Allow your customers to search and filter your products easily and efficiently. If you make a mistake and need to change your product tags, you can simply edit them. » What other benefits do product tags have? Discover how product tags affect SEO How to Edit Product Tags on Shopify There are five easy steps to editing your product tags within your Shopify store. Step 1: Log onto Shopify Go to your Shopify Admin. Step 2: Navigate to your product list Once you are admin, go to Products and then click on All products. Source: https://blog.avada.io/shopify/docs/edit-tags.html Step 3: Enter your tags Type in the tags you want to add to the product. If you need to add multiple tags, separate them with a comma. Source: https://blog.avada.io/shopify/docs/edit-tags.html Step 4: Edit the tag Delete the existing Shopify tags you want to edit by clicking on the cross icon. You'll find it near the tag. Then edit the tag to what you need the tag to read. Source: https://blog.avada.io/shopify/docs/edit-tags.html Step 5: Save your changes Locate the Save button and click on it to save the edits you've made. Source: https://blog.avada.io/shopify/docs/edit-tags.html Best Practices for Using Shopify Product Tags Below, we touch on some of the more important best practices to help you use the tags optimally and get the most out of them for your Shopify store. Use Tags for Promotions & Discounts Everybody loves a good discount. These product tags allow you to apply promotions or discounts to a group of certain products. All you need to do is add the tags to your chosen collection and show the product badges in every store section. For more flexibility, add the tags using the promotion type and not the features of a product. It's easy to reuse these tags. Create Tags Based on Shipping Details Streamline your logistics and distribution processes by creating tags based on shipping details. You can quickly and easily check on the status of orders and deliveries if you have tags that will allow you to filter according to delivery dates, urgency (e.g. the package must be delivered in time for Christmas or a birthday), zip codes, etc. The tags can also be implemented in emails if you need to send updates about cancelations or partially filled orders. This will all contribute to a better customer experience because you remain in control of all your processes. Create Reusable Product Tags Being able to reuse discounts and promotions within your e-commerce store can save you time and effort. Consider using this for events you know happen annually, e.g., seasonal sales, Christmas, Black Friday, etc. Consider a Shopify App for Product Organization There are several apps you can consider for product organization on Shopify. If you decide to choose the Bestsellers reSort app from Egnition, you will be able to take advantage of a few handy features. With Bestsellers reSort you can: Sort and order your products, change sorting rules to coordinate your clients' purchasing cycles and inclinations, and improve your store to sell more.Sort items by income, deals, or labels, advance items physically, and push sold-out products down much more.Properly organize collections, thereby selling better, increasing Return on Investment (ROI), and driving organic traffic. Bestsellers reSort Conclusion Efficient product organization can lead to increased sales. Egnition's Bestsellers reSort app with its various easy-to-use features can help you optimize your products and collections, both for yourself and your customers. If you're still unsure, try a 7-day free trial. Bestsellers reSort
All-in-one image masterHow to Add Alt Text to Product Images in Your Shopify StoreAdding alt text to your product images provides you with textual descriptions of your media. This is important for two reasons: accessibility and SEO. » How does alt text influence SEO? Learn how alt text can help boost SEO How to Add Alt Text to Your Shopify Product Images Let's jump straight into the nitty-gritty of how to add alt text to your images. You can follow this easy step-by-step guide: Step 1: Log into your Shopify admin. Step 2: Navigate to Products. Source: https://blog.avada.io/shopify/docs/how-set-image-alt-text-shopify.html Step 3: Click on the name of the product you want to edit. Source: https://blog.avada.io/shopify/docs/how-set-image-alt-text-shopify.html Step 4: You should now be on the Product details page. Click on the image to go to the Preview media page. Step 5: Click on Add ALT text. Source: https://blog.avada.io/shopify/docs/how-set-image-alt-text-shopify.html Step 6: Add your alt text, followed by clicking on Save to confirm the alt text. Source: https://blog.avada.io/shopify/docs/how-set-image-alt-text-shopify.html Step 7: Lastly, to finalize the alt text, click on the X to leave the preview page. Importance of Writing Good Alt Text Good alt text is very important for a variety of reasons including the impact it has on SEO. That's because good alt text is a key contributing search engine ranking factor. It gives your images context and informs search engine crawlers, allowing them to effectively index your images because they can't read image content. Writing good alt also has these benefits: Your pages will get ranked on search engines.It will significantly enhance your customers' user experience.Customers can still access your images when contents won't load. Expert Guidelines Here are some handy and helpful guidelines to help you write great alt text for your images: Don't add alt text to all your images There are exceptions that you should be aware of. If you have purely decorative images or if an image is described in nearby text, rather leave the alt attribute empty. Be specific in your description Use the image's context and its subject as a guide. Add context that relates to the page's topic If your image doesn't include a place or person that users recognize, add context that's based on the page's content.Monitor the number of characters you use Don't exceed 125 characters, because screen-reading tools don't read more than 125 characters. Your description might be cut off, making it difficult for the visually impaired to understand when the description is verbalized.Check for spelling errors Besides appearing unprofessional, it can also disrupt the user experience and confuse search engines. Don't start with "a picture of" Jump straight into the description of your image. Include your keyword in at least one of your images but not all of them Identify an image that you feels represents the topic best. Use that image to include your keyword in the alt text.Use your keywords sparingly: Brainstorm some semantic keywords. For example, if your article's keyword is "how to lower cart abandons," you can try using "cart abandon optimizations". "How to..." doesn't improve the richness or depth of your keyword naturally. The Bottom Line At this point, you may be thinking that it's just too complicated to write good alt text for your images. Then consider using an app that does the work for you (plus extra). The All-In-One-Image Master app by Egnition is versatile and easy to use. It has several useful features—including helping you create good alt text for your images: You can create a template for alt text using product name, vendor, and any additional text, which will then be automatically generated for every image.You can compress and optimize your product images to reduce image size but keep their quality.The flexible settings allow you to keep the same style for all images. Just save once and your settings will be suggested every time.If you choose images that you want to edit from the product page, you can process them all at once with the same set of rules to get uniform results. All-In-One-Image Master