How do I handle customer requests for discontinued products?

Asked 2 years ago

A lot of my customers are requesting products on my Shopify store that have been discontinued. How do I handle these requests in a kind way?

Jeffry Buckner

Sunday, June 12, 2022

A product often gets discontinued because it does not sell well, is too expensive, or gets succeeded by a newer, better version. Finding a replacement, unfortunately, costs clients both time and money. Therefore, an announcement of product discontinuation should address those two issues.

Send a personalized email, sincerely apologizing for the discontinuation, and recommending an alternative product. In case the alternatives are more expensive, you may offer a discount on the first purchase. Product change with time, but if you handle them correctly and communicate effectively, you may establish a devoted customer base.





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