How To Add Free Shipping on Shopify
Free Shipping: How To Make It Work For Your Shopify Store
Published July 3, 2024.
According to a study by the National Retail Federation, 75% of consumers expect free delivery, even on orders under $50. That's why offering free shipping can greatly boost your sales and increase customer satisfaction.
Benefits of Free Shipping
- Reduce cart abandonment: Customers abandon their carts when they see high shipping costs or hidden fees.
- Increase your average order value: Free shipping for orders over a certain minimum value can tempt your customers to add more items to their carts.
However, how do you add free shipping to your Shopify store without losing money or compromising your brand? Don't worry; we'll walk you through the steps to create and apply free shipping rates to your products, collections, or regions.
Step 1: Access Your Shipping Settings
- Log in to your Shopify admin
- Go to Settings > Shipping and Delivery
- Navigate to your General profile
Here, you'll see a list of your shipping zones and rates. You can edit an existing zone or create a new one for your free shipping offer. For example, you might want to offer free shipping to customers in the US or Canada only.
Step 2: Create a Free Shipping Rate
Once you've selected or created a shipping zone, click on Add rate under the zone name. A pop-up window will appear where you can enter the details of your free shipping rate.
- Select Set up your own rates
- Give it a name, such as "Free Shipping"
- Set the rate Price to zero
Step 3: Set Conditions (Optional)
If you want to limit your free shipping offer to certain products, orders, or customers, you can set some conditions for your rate by clicking on the Add conditional pricing link. For example, you might want to offer free shipping only for orders over $50 or vice versa. You can choose from the options in the drop-down menu and enter the relevant values. Click Done to apply the changes and Save.
Now Communicate Your Free Shipping Options to Customers via:
- Banners
- Pop-ups
- Social media
- Email marketing
Unleashing the Power of Free Shipping in Your Shopify Store
You might think that free shipping is just a nice bonus for your customers, but it's much more than that. It's a tremendous way to market your Shopify store and increase sales. When you offer free shipping, you can attract more customers, encourage them to spend more, and prevent them from leaving your site without buying.
