Disadvantages of having multiple Shopify stores?

Owning multiple Shopify stores usually reflects growth and business expansion. However, if you do not have a strategic approach to your Shopify stores, it can be detrimental to your business.

Here are a few major drawbacks or challenges of owning multiple Shopify stores:

• Multiple Shopify stores may add to the complexity and management required to operate them all. Each store will require its product catalog, marketing strategies, and customer base.
• Running multiple Shopify stores comes at an increased cost. Each store will require its subscription, domain name, and payment gateway, which can add up quickly.
• Multiple Shopify stores can dilute your brand and customer loyalty. You risk confusing or alienating your target audience by offering too many options or spreading your focus too thin.